The Paris Hilton Update

Where is the album?

Much like Rihanna, Paris Hilton has been teasing us out about her still unreleased second studio album. She's been signed to Young Money Cash Money, since 2013 and yet the album has not surfaced.

We've run through the lead single “Good Time”. It had Lil Wayne as a guest feature, although by this time his star power wouldn't have helped it gained radio play. He's been losing his grip at pop radio for some time now. 

“Good Time” is a rave by the numbers pop jewel with Paris cooing over a seductive electronic beat. Paris is clearly hoping to recreate the success of “Stars Are Blind”. Sometimes she forgets how polarizing she is. 

Buy "Good Time"

She followed it up with the breathy “Come Alive”, a beautiful, if not hit worthy song that she released in 2014. This song was the subject of the first post on this blog. You can read about it here. 

Buy "Come Alive"

That fall we were supposed to have it's follow up “High Off My Love”. It's release got continually pushed off until 2015, and even then kept getting pushed forward. The video for the song had been filmed way back in 2014. We finally get it and it drips and drenches of BDSM. It's glorious, if the Birdman feature is unnecessary. You can read more about this song here. ​

And, let's not forget about the snippet of a music video she released for a song titled “Never Be Alone” that glistens with autotune and the sound of a club banger. 

Buy "High Off My Love"

Part of these problems could be directly related to the problems YMCM is having at the moment. The formerly paternal bond of Lil Wayne of Birdman has ended in lawsuits. And, let's not forget that shooter who tried to take out Lil Wayne in the style of Notorious B.I.G. ​

The music label Paris has aligned herself with is having it's own conflicts and the heiress herself seems insistent on having a hit. 

I don't see why this is necessary. It would be nice, yes, but her last album was not the Juggernaut she needs to follow up with an equal smash. As long as this album charts within the top 100 it won't be a commercial disappointment. 

This is what she needs to do. Run a print campaign, go on TV. Be a tabloid star again. Get people talking about her and all the while be dragging her new music out along with it. Paris has matured though and I don't think that appeals to her. 

She's been releasing new perfumes instead and conducting a photo shoot for the album booklet. But, this was last year. ​

There's a new song out entitled “Crazy” that has Paris Hilton on the vocals. DJ poet and Joshua Gomez are behind the scenes. It's an intense, boundary pushing, dance number worthy of her DJ status in Ibiza.